“Following the success of the documentary Food, Inc., we’ve wanted to do this series for awhile,” says development director Missy Dawson.
“It’s been a great success, with a fantastic turnout from the community.”
Fresh is the series’ final installment; previous showings included Food Fight, Ingredients and One Man, One Cow, One Planet. Underlying themes of organic sustainability and healthy communities connect them all, Dawson says.
Director Ana Sofia Joanes looks at food-sourcing and industrial-farming conundrums and what is needed to correct the industry’s ills and light the green torch for future generations. The grassfed, organic fight the film picks with national big-box stores, industrial farms and fast food might sound familiar, but is still worth hearing until consumers dump their corn syrup, like tea, into the Boston Harbor.
The film distinguishes itself from other food documentaries with its unique approach to opening nationwide. In most cities, including here, it accompanies a grass-roots, community festival called “Fresh Week.” The Salt Lake City Main Library’s free screening features commentary and Q&A with the director; Fresh also opens at the Broadway Theatre on Friday, Aug. 20. Series sponsor Whole Foods will host cooking demonstrations, educational discussions and tastings with local farmers throughout the week. Also, local restaurants—a different one each night—will offer “Farm to Fork” dinners, starting with Caffe Niche on Monday, Aug. 16. Visit SLCFilmCenter.org for a complete events calendar and, then, begin taking some baby green steps toward sustainability.
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